Last updated: April 2026

Cookie Policy

This policy explains what cookies and browser storage our website uses, why we use them, and how you can control them.

What Are Cookies?

Cookies are small text files stored on your device when you visit a website. We also use localStorage, a similar browser feature that stores data locally on your device without an expiry date unless cleared. Both are used to make the site work properly and to improve your experience.

What We Use and Why

Strictly Necessary

These are required for core site functionality and cannot be disabled.

NameTypePurposeDuration
admin-sessionCookieKeeps admin users authenticated on the dashboard. Never set for regular site visitors.7 days
cartIdlocalStorageSaves your Shopify shopping cart so your items persist between visits and page loads.Until cart is cleared

Functional

These improve your experience but are not strictly required for the site to work.

NameTypePurposeDuration
pt-voted-card-idslocalStorageRemembers which Pokémon cards you've voted for on the What's Next page so you don't accidentally vote twice.Until browser storage is cleared
pt-voter-emaillocalStorageSaves your email address after your first vote so it's pre-filled if you vote for another card.Until browser storage is cleared

Marketing & Analytics

These are set by third-party services we use for email marketing and understanding how visitors engage with our site.

ProviderCookie(s)PurposeDuration
Google Tag Manager / Google Analytics_ga, _ga_*, _gidGTM (container ID: GTM-W5V8H4X) loads Google Analytics, which collects anonymized data about how visitors use our site — pages visited, time on site, device type, and general location. This data is aggregated and never used to identify you personally.Up to 2 years (_ga); 24 hours (_gid)
Klaviyo__kla_id and relatedIdentifies visitors for email marketing purposes and tracks on-site events (such as voting) to personalize the emails we send. Klaviyo is loaded on every page of this site.Up to 2 years

These third parties have their own privacy policies governing how they handle data collected through their cookies:

How to Control Cookies

You can manage or delete cookies and localStorage data through your browser settings at any time. Note that disabling strictly necessary storage (like cartId) will prevent your shopping cart from persisting between visits.

Most browsers allow you to:

  • View and delete stored cookies and localStorage data
  • Block third-party cookies
  • Set your browser to notify you when cookies are set

For instructions specific to your browser, visit your browser's help documentation.

Changes to This Policy

We may update this cookie policy as our site evolves. Any changes will be posted here with an updated date at the top.

Contact Us

If you have questions about how we use cookies, please contact us at info@palettetown.co.